MFL for him - mens fashion blog, trends, shopping

Psychedelic colours, ethnic patterns, and bohemian details. That’s what Matthew Williamson splashed out for his summer H&M line for men. It was a literal kaleidoscope that spoke to the past, present, and future of menswear in an extremely wearable context. At the least, I had a rough idea that Williamson would stick to his vibrant best and deliver a piña coladaesque collection that epitomized his signature aesthetic of sprightly prints and colours atop relaxed yet structured feminine pieces.

However, I wasn’t sure how that would translate into menswear. It’s rumoured that the designer is to launch a menswear collection in the near future. Let’s just say if his H&M line is a reflection of what’s to come from Williamson in menswear, then we have a lot to be encouraged by.

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H&M is a let down for the fashion-oriented man. Literally, two levels of the Chinatown H&M in Washington DC are chock full of womenswear while a few men’s jackets, a couple ties, and some dress shirts and pants are sadly squared away in some nook and cranny on the second floor. Thankfully, the Swedish retailer is looking to propel their men’s fashion to a similar plateau as their womenswear with the launch of a capsule collection.

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